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Daily Mineral Shield is an Environmental Defense Moisturizer from the Platinum collection that combines daily skincare benefits with Broad Spectrum SPF 30 protection. On contact, this multitasking cream helps hydrate and replenish skin with essential moisture while helping firm and tone its appearance, all while helping protect against potentially harmful UVA/UVB rays. 

Powered by a conditioning blend of Aloe Vera to add extra hydration and soothe dry skin, Niacinamide to help improve the look of skin tone and texture, Goji Berry Extract to help hydrate and protect, and Zinc Oxide + Titanium Dioxide to provide broad-spectrum sun protection, this formula helps defend skin against environmental stressors for a healthier-looking, more resilient complexion. 

Ideal for all skin types, Daily Mineral Shield is designed for:

• Hydrating and replenishing skin with essential moisture
• Helping firm and tone the appearance of skin
• Providing Broad Spectrum SPF 30 protection against UVA/UVB rays
• Defending against environmental stressors for healthier-looking skin 

Size: 1.7 fl oz/50 mL 

Packaging may vary. 

Meet the Ageless Science System — a two-step mist and serum ritual designed to visibly firm, smooth, and deeply hydrate the skin. The Ionic Energy Balance Mist preps and refreshes, while the Active Energy Serum delivers concentrated age-defying actives for enhanced absorption and results.

Powered by Matrixyl® Synthe’6 to help visibly reduce the look of fine lines, dual-weight hyaluronic acid to deeply hydrate and plump, and horse chestnut extract to help tone and refine, this platinum system works to restore a smoother, more youthful-looking complexion. Aloe vera helps soothe and keep skin feeling comfortable throughout.

Ideal for all skin types, this system helps:

• Visibly reduce the look of fine lines and wrinkles
• Deeply hydrate and plump the skin
• Support a firmer, smoother-looking complexion
• Boost absorption with a two-step application system

Ionic Energy Balance Size: 1.5fl oz/45 ml spray bottle.
Active Energy Serum Size: 1fl oz/30 ml pump bottle.
Packaging may vary. 

PÜR Minerals 4-in-1 Sculpting Concealer is a vegan, cruelty-free concealer that combines buildable medium-to-full coverage with skincare-focused ingredients. The lightweight, creamy liquid concealer is formulated to deliver a natural, second-skin finish that feels comfortable and crease-free while it covers, brightens, plumps, and corrects. 

Formulated with Ceretin Complex, a blend of retinol and ceramides, helps smooth and refine the look of skin texture and fine lines. Sodium Hyaluronate helps lock in moisture for plumper-looking skin. A superfood blend with Turmeric and Elderberry supports brightening and environmental defense, while an Energy Complex featuring Green Tea, Ginseng, and Vitamin B helps promote a more radiant appearance. Caffeine is included to help revitalize the look of tired skin, especially in the undereye area, and Shea Butter Extract contributes additional conditioning benefits. 

In an independent two-week user trial with 45 participants, 97.8% said 4-in-1 Sculpting Concealer brightened and concealed discoloration, while 9 out of 10 agreed it color corrected, reduced the appearance of dark circles and redness, provided coverage, and looked natural on the skin. 

NET WT. 0.13 oz / 3.76 g 

Ideal For: 

Ideal for all skin types, especially those looking for buildable medium-to-full coverage concealer that brightens and conceals dark circles, redness, and discoloration while smoothing the look of fine lines, plumping with hydration, and delivering a natural, crease-free second-skin finish. 

Enhance your cleansing routine with Pure Radiance Cleansing Balm, a luxurious balm-to-milk emulsifier that dissolves makeup, SPF, and daily impurities while nourishing the look of skin. Part of the Platinum Collection, it melts on contact and transforms into a silky emulsion with water, rinsing cleanly while leaving skin soft, refreshed, and visibly radiant.

Powered by moringa and jojoba oils, this conditioning formula helps replenish moisture and support the skin’s natural barrier, while saccharomyces ferment and lotus leaf extract help promote a more even-looking complexion and refined skin texture.

Suitable for all skin types, including sensitive, this radiance-boosting cleansing balm is ideal for:

• Removing makeup, SPF, and buildup without stripping moisture
• Brightening the look of dull or uneven skin over time
• Nourishing and softening skin during the cleanse
• Use as a first cleanse or as your daily cleanser in your Platinum routine

Size: 4 fl oz / 118 ml tube.
Packaging may vary.

C the Light Vitamin C Serum is a lightweight, fast-absorbing facial serum designed to visibly brighten dull-looking skin while supporting a more even, radiant complexion. Formulated for all skin types, this targeted treatment helps refresh and revitalize the look of tired, lackluster skin while delivering antioxidant-rich care to support a healthy-looking glow. 

Powered by a Vitamin C blend and infused with citrus-derived ingredients including orange peel oil, lemon peel oil, and mandarin orange extract, this fluid serum helps energize the skin while promoting a more luminous appearance.  

Ideal for all skin types, C the Light Vitamin C Serum is designed for:

• Visibly brightening dull-looking skin for a more radiant complexion
• Helping improve the appearance of uneven skin tone and texture
• Delivering antioxidant support to help defend against environmental stressors
• Supporting a smoother, more youthful-looking complexion over time
• Providing lightweight hydration without heaviness or residue 

Size: 0.3 fl oz/10 mL 

Packaging May Vary. 

Urban Protector is an Environmental Defense Blue Light Eye Cream from the Platinum collection that instantly moisturizes and helps protect the delicate under-eye area from environmental stressors, including high energy visible blue light. On contact, this age-defying formula absorbs smoothly into the skin to deliver a hydrated, refreshed, and more radiant-looking eye area while helping reduce the visible appearance of tiredness and fatigue. 

Powered by a conditioning blend of Vitamin C to brighten the look of dark circles, Vitamin A to help smooth the appearance of fine lines, Aloe Vera to soothe and comfort, and Hyaluronic Acid to deeply hydrate and plump the skin, this formula helps revitalize the under-eye area for a smoother, healthier-looking complexion.  

Ideal for mature and all skin types, Urban Protector is designed for:

• Hydrates and refreshes the delicate under-eye area 
• Helps reduce the look of dark circles and tired eyes 
• Smooths the appearance of fine lines with age-defying hydration 
• Helps defend against environmental stressors and blue light exposure 

Size: 1.7 fl oz / 48 g 

Packaging may vary. 

Let your skin do its best work overnight with Beauty Sleep, a soothing overnight cooling treatment designed to help deeply hydrate, calm, and revitalize skin while you sleep. Part of the Aloepure collection, this cooling, multi-botanical mask applies as a rich crème — leaving skin feeling softer, more supple, and visibly refreshed by morning.

Powered by hyaluronic acid to deeply replenish moisture, along with a luxurious botanical complex featuring chamomile, peppermint, lavender, eucalyptus, and spearmint, this overnight treatment delivers a cooling, spa-like sensory experience that helps soothe visible redness, calm skin, and support a more balanced, comfortable complexion overnight. Beta-glucan provides additional skin-conditioning support, while green tea and cranberry extracts deliver antioxidant-rich care for a brighter, more radiant-looking appearance.

Suitable for all skin types, this overnight sleeping mask is ideal for:

• Delivering deep, overnight hydration to dry or dehydrated skin
• Soothing visible redness and calming the look of irritation
• Supporting a more radiant, refreshed-looking complexion by morning
• A relaxing, cooling self-care ritual at the end of the day

Size: 1 oz/28.4 g jar.
Packaging may vary.

Create a healthy-looking glow with Aloette Cheek Color, a versatile collection of silky powder blushes, bronzers, and highlighters that blend effortlessly for seamless, natural-looking color. Available in flattering shades—from soft pinks and warm bronzes to luminous highlighters—each formula is enriched with skin-loving vitamins to help skin look fresh while delivering smooth, long-lasting wear. 

The finely milled powder applies evenly without looking patchy or chalky, allowing you to customize your look from a subtle flush to more defined color and dimension. Whether you're adding warmth with Natural Bronze, creating a rosy glow with Rose Petal or Moscato, or highlighting your favorite features with Diamond Highlighter, Cheek Color provides buildable pigmentation that enhances every makeup look. 

Your Selfie-Ready Essential – redefine complexion perfection with this clean, skincare-infused foundation and concealer in one. Featuring an innovative dual-applicator—pump for all-over coverage and doe foot for targeted concealing—Love Your Selfie makes achieving your perfect look effortless. Infused with Ceretin Complex, Lingonberry Extract, and an Energy Complex of ginseng, green tea, and vitamin B, this longwear formula helps smooth, protect, and revitalize while instantly masking blemishes and imperfections.

Rest & Restore Comforting Lavender Body Crème is a Hydrating Body Moisturizer from the Spa Body collection that helps deeply moisturize and soothe the look of dry skin. On contact, this comforting cream absorbs into skin to help replenish moisture and reveal a radiant-looking glow from head to toe. 

Powered by a conditioning blend of Aloe Vera to soothe and hydrate, Shea Butter to condition and replenish, Lavender Oil to comfort and relax the senses, and Vitamin E to help soften skin and retain moisture, this formula helps restore dry skin for a smoother, healthier-looking complexion. 

Ideal for dry skin types, Rest & Restore Comforting Lavender Body Crème is designed for:

• Deeply moisturizing and hydrating dry skin
• Softening and conditioning skin from head to toe
• Soothing lavender scent helps relax and comfort the senses
• Leaving skin feeling smooth and looking radiant 

Size: 6 fl oz/177 mL 

Packaging may vary. 

Shape, define, and perfect your brows with Full-Time Brow Fine Tip Eyebrow Pencil, a precision brow pencil designed to create natural-looking fullness with ease. The fine-tip applicator allows for hair-like strokes that seamlessly fill sparse areas while enhancing your natural brow shape. Infused with conditioning ingredients like Shea Butter and Vitamin E, this creamy formula glides on smoothly for buildable color and comfortable wear. 

The built-in spoolie brush helps groom and blend brows for a soft, polished finish, making it easy to achieve effortlessly defined brows that last all day. Whether you prefer a natural enhancement or a more sculpted look, Full-Time Brow delivers controlled application and long-lasting definition. 

Perfect your look with Translucent Veil Setting Powder, a lightweight finishing powder that helps set makeup while creating a naturally smooth, soft-focus finish. This finely milled translucent formula minimizes the appearance of pores, softens the look of fine lines, and helps reduce excess shine without leaving skin looking dry or cakey. 

Infused with Aloe Vera, Green Tea, Vitamin E, and Jojoba Oil, it provides antioxidant support while helping skin feel comfortable throughout the day. The universal translucent shade blends seamlessly into most skin tones, making it ideal for setting foundation, touching up makeup, or wearing alone for a naturally perfected complexion. Whether you're looking to extend makeup wear or achieve a flawless matte finish, Translucent Veil delivers a polished look with every application.