{"product_id":"pur-big-look","title":"PÜR - Big Look","description":"\u003cp\u003ePÜR Minerals Big Look Extreme Mascara with Argan Oil lifts, lengthens, and volumizes lashes while delivering silky, rich pigment for a wispy, false-lash effect. The lightweight, buildable formula coats lashes evenly, creating fuller-looking lashes without clumping, flaking, or smudging. \u003c\/p\u003e\n\u003cp\u003ePowered by Argan Oil, rich in omega-3 fatty acids and antioxidants, the formula helps condition lashes and support overall lash health. Vitamin E helps moisturize and improve lash flexibility, while Nylon-12 fibers help attract to each lash to enhance length and volume. \u003c\/p\u003e\n\u003cp\u003eThe rounded, clump-resistant brush evenly coats lashes, including hard-to-reach inner and outer corner lashes — for smooth, defined, lifted results. The nourishing formula builds easily, allowing you to layer from soft, everyday definition to bold, dramatic volume without stiffness or heaviness. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal For:  \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for all lash types, especially those looking for buildable volume and length with conditioning benefits, a wispy false-lash effect, and a lightweight formula that layers easily without clumping or flaking. \u003c\/p\u003e","brand":"PÜR","offers":[{"title":"Default Title","offer_id":52576911819042,"sku":"951451110-A","price":22.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/6775\/3506\/files\/big-look-mascara-silo-06252026-1.jpg?v=1789719971","url":"https:\/\/aloette.com\/products\/pur-big-look","provider":"Aloette","version":"1.0","type":"link"}